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Responsible Property Investing

Principal Real Estate Investors has a longstanding commitment to corporate stewardship, and an established track record in responsible property investing. In 2010, we formalized this commitment by becoming a signatory to the United Nations Principles of Responsible Investment (UN PRI).

The UN PRI seeks to understand the impact of environmental, social, and governance issues on investment practices—and on investors—to help develop a more sustainable financial system.

Pillars of Responsible Property Investing

In 2013, we adapted this philosophy to create our own Pillars of Responsible Property Investing (PRPI) initiative. Used by both Principal Real Estate Investors and our property management partners, this framework helps drive asset management and fiduciary governance, striving to deliver positive financial and environmental results.

We’ve developed three specific pillars to guide our approach to real estate investment and management. 

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Market resilience

Reinforcing the social and economic vitality of markets where we do business through equitable contracting practices, job creation, and a focus on healthy and productive buildings.

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Corporate governance

Managing risk and meeting investor objectives through integrity, transparency, and managerial oversight.

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Property performance

Improving each building’s competitive stature, reducing costs, and delivering enhanced financial and environmental performance through reduced energy, water and waste consumption.

Better environmental performance, better financial performance

By focusing on environmental benefits through real estate fundamentals and operational excellence, we’re able to offer you better investment performance, too. 

The recipient of numerous awards—three of our funds received the Green Star designation from the 2014 Global Real Estate Sustainability Benchmark (GRESB) Survey1—Principal Real Estate Investors makes investment decisions rooted in improving property performance. Improved property performance can lead to reduced regulatory risks, better competitive positioning, enhanced liquidity, and the potential for greater overall investment returns.

Responsible Property Investing Policy 

Smart Building Strategy

Guidelines for Real Estate Development


1 2014 Global Real Estate Sustainability Benchmark (GRESB) survey, GRESB Foundation, data as of December 31, 2013.


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What, why, and how of PRPI
Managing Investment Performance Throughout a Property's Lifecycle
Why Green Real Estate Strategies Make Dollars and Sense
How Sustainability Enhances Property Performance
Another Path to Sustainable Real Estate
Property Case Studies
The case for sustainable property investing continues to grow
U.S. Department of Energy (DOE) Study
Driving sustainability in commercial real estate